Types of Promotional Products

There are all kinds of different types of promotional products australia has to offer. Which products work best is difficult to decipher as it is going to depend on a lot of different factors. Let’s take a look at a few of the many different types of promotional products australia available and what they can provide for your business:


The benefit of pens is that they’re probably going to be the most used of any of the different types of promotional products australia that you might offer to a customer. The cons with pens are that the person using them may not even recognize that your company’s name is written on them since it is displayed in such a tiny manner. Pens are also lost easily, meaning they may only be seen once or twice by the person you’re giving them to.


T-shirts can provide more exposure than just about any other different type of promotional product. If you can get people to wear them, the potential is there that thousands of people will see your brand displayed on someone’s chest. The problem with t-shirts is actually getting people to wear them. Most people aren’t going to wear your t-shirt for fun unless it displays something other than a simple company logo and slogan.

Tote Bags

Tote bags are beneficial as a promotional product because they are useful to the people that you’re giving them to. Many people enjoy having a tote bag for gym clothes or has an athletic bag. The fact that it is useful can help it gain maximum exposure. The problem with tote bags is that, even when they are worn, they might not be seen. Users will generally be wearing them only as they are entering a gym or working out on their own, which aren’t always the best times for business marketing to be taking place.

Koozies and Bottle Opener

We’ve combined the two of these into one because they both generally deal with the consumption of alcohol. I feel that these are two of the best promotional products that you can offer a potential customer because they generally don’t care what they say on them. They’re both useful and necessary, which isn’t something you can say about most promotional products. There aren’t too many downfalls to these promotional products although there is obviously no guarantee of exposure since people will probably be using both of these products within the confines of their own home.

Water Bottles

Water bottles are also a solid option because they’re useful. The biggest problem with them, however, is that they probably won’t be seen by too many people outside of the person using them.